Freedom and Firewood
Freedom and Firewood There are so few true entrepreneurs. Guys and gals whose sole passion in life is running a business on which they turn a profit, regardless of the product. No, most of us are enthusiasts. I cannot tell you how many industries there are in which people downplay their salesmanship, or deny it outright. Probably in every single one of them, there’s a guy collecting somebody else’s money and saying “but I’m not a salesperson.” Here’s a brief list of the kinds of deception people use to fool themselves into thinking they aren’t a salesperson: Product Specialist, Associate, Assistant Manager, Team Member, Team Leader, Account Executive, Strategic Alliance Manager, System Engineer, Interior Designer, Etc. What do all of the above people have in common? At least 2 things: They’re enthusiastic about their expertise in some field which represents a product category for someone else, and they are all, despite their gyrations to the contrary, salespeople. I think we all know w